Speakers

Jeff M. Hider

Business + Financial Strategy

Real Talk:

It’s not just what you make. It’s what you keep.

Teaching:

The Lash Artist’s Guide to Money: Taxes, Expenses & Profit Simplified

You’ll Learn:

  • How to separate personal and business finances
  • How to maximize deductions and reduce taxes
  • Jeff M. Hider

The Lash Artist’s Guide to Money: Taxes, Expenses & Profit Simplified


This session covers the fundamentals of setting up and managing your business, including choosing the right business structure (Sole Proprietorship, LLC, or Corporation) and understanding key tax filing options. Attendees will learn practical strategies for tracking expenses, understanding where their money goes, and maximizing profitability. The session will also clarify what qualifies as a business expense and why consistent expense tracking can significantly reduce tax burdens.


Additional topics may include preparing for unexpected business costs such as Common Area Maintenance (CAM), insurance, payroll taxes, and professional services, as well as understanding the true financial responsibilities that come with hiring employees, including taxes, insurance, and required filings.